BBO Trafic Formula - Lite
From: Christine Jackson
Manager of Member Services
BBO Institute
To: All our valued Clients
Re: NEW BBO TRAFFIC FORMULA- LITE MEMBERSHIP

Allow me introduce myself, I am Christine Jackson, assistant to Matthew Glanfield, and the Manager of Member Services for the BBO Institute.

I have a unique vantage point.

I am an 'insider' here at BBO Institute.

But, in many ways I am a lot like you.

I have the enviable position of getting to work closely with Matthew every day, which is such a blessing because I get to see genius at work first hand (I just put that in case he reads this ).

Really though I must say that I have learned more from Matthew than I have from any other of my bosses- hands down.

But believe me it was not that long ago that I didn't know what a Squeeze Page was, nor had I really heard of online Affiliate Marketing.

Back then if you had asked me what Traffic Generation was I probably would have said it was a car manufacturing plant...

Oh sure, I had purchased a lot of things online (ask my husband- he'll confirm this!). I was really, really good at spending money online but I had no idea that I could use the internet to make money. And furthermore I didn't know the first thing about setting up an online business.

Nor, to be frank, did I realize that the average person, just like you and me could dream of such a thing.

Since working with Matthew I have come to realize that there are a lot of misconceptions out there about what it takes to start an online business.


  • A million dollars in the bank

    I assumed incorrectly that you had to be really wealthy to create an online business. Since joining the BBO Institute I know now that this is simply not true.


  • Be technologically savvy

    You can very easily circumvent the fact that you may not know how to program your VCR (let alone understand computer programming). You don't need to speak HTML, PHP, SQL or any of the other Alphabet Soup languages as I call them!

    In fact, one of our members that I speak to on a regular basis is a retired grandmother who had never really ever sent an email before she joined our program. She is thrilled with the training that she has received and is well on her way to achieving her goal of making money from her online business in the next several months.


  • Have your own product

    You don't need a product of your own (at first) to make money online! Put away your blueprints! Step away from the drawing board and sit down at your computer! You don't have to come up with the next best thing since sliced bread before you can venture online. You don't have to invent a robot that will get your kids out of bed and dressed in the morning for you (although that would be really cool...)


There are many more things that you don't need.

However, you do need a guide that will lead you through the landmine that the Web can be and show you exactly what you need to do.


Have you ever noticed how much less effort is required to walk through two feet of snow by following in the footsteps of those who have gone before?

How much easier is it to walk through a jungle if the path has already been cleared for you?

Sure, you can get where you want to go by getting off the beaten path- but it is so much more difficult, time consuming and in the case of online business building- expensive!

Since the beginning of time, people have sought out those who are more experienced. Whether it is a Mentor, a Teacher or simply an older brother- people look to those who 'know' in order to learn.

Matthew is the "go-to guy", "the guide", the dare I say it, "Guru" for hundreds of our clients. I know firsthand that these people have put their trust and faith in Matthew, his training and his approach to building an online business.

I see more than just the written testimonials that are shared by our clients. I see daily the successes of our clients, who literally clamor for more!

I also see, and have spoken to many, who want so badly to finally STOP SAYING that they want to build an online business, and actually DO it!


However you came across Matthew and his training, count yourself lucky! As his assistant I see his dedication to his team, to his business and to his core beliefs. Matthew is one of the most ethical people I have ever met.

Let me be the first to tell you that Matthew lives simply. The revenue generated for the business so far this year is more than double what it was for all of last year- in fact it is close to being triple, but Matthew does not live an extravagant lifestyle.

He doesn't drive a fancy car. He doesn't live in an opulent mansion (we work out of his renovated basement). He wears jeans and t-shirts. He buys us pizza the odd Friday and takes us out to play Paint Ball.

I can't see him interested in buying a Ferrari, or a plane or having multiple houses. Instead of some of the other online Guru's who try and dazzle you with their displays of wealth, I want you to know that Matthew enjoys reinvesting his profits into his people and into his company.

That's why I knew that he would be agreeable to my suggestion that we help our clients.


We all have heard that saying, "You gotta spend money to make money".

The unfortunate reality is that if you want to build a business whether offline or on, you will need to invest some money.

No one is going to give you a franchise for free (unless you have an old rich relative who generously includes you in their will). No one is going to rent you a storefront for free. No supplier is going to hand over their products for free for you to sell. Fedex or UPS isn't going to let you ship your products for free.

Let's not be naive here: It doesn't happen in the offline world so why would it be any different in the online?

I fully understand and can appreciate that many of you have spent lots (in some cases lots and lots!) of money before online trying to figure out how to start your business.

Many of you that I know personally are sick to death of buying an e-book here, a membership to something there, a course or a "pop-in-drop-down-roly-poly-something or another" that is supposed to convert your opt-ins 100% of the time.

Up until now many of the things that you may have purchased have done nothing to your bank account except drain it!!

If that is you then don't feel bad!

For everything there is always a learning curve. I'll bet that every single one of you fell off your bike when you were first learning to ride. That's how we learn, and we grow. We get better at things only by experiencing them.

If you don't end up buying this offer, then please do something else for me.

NO, you know what, don't do it for me, do it for yourself!

For the next 30 days- I don't want you to buy anything more. Instead I want you to put your credit card away, let it rest, send it on vacation- and sit down and focus.

I am not saying that there are not other worthy products out there, but what I want you to do is just STOP for a minute.

I want you to focus all of your attention on you. YOU. Yes, little old YOU! You need to make a decision about whether you really want to have a business online. If you decide that you are ready- then GO FOR IT!

For the next month- resist the urge to buy every offer that you come across. There will always be offers (we all know this). Don't get sucked in with all the emails that are going to come into your In-box with amazing products that will change claim to change your life. ONLY YOU CAN CHANGE YOUR LIFE! Take what you have already and get moving.


You can make money online! Really, truly, you can make money online. But it takes work, good old fashioned elbow-grease to start.

And it does take money- if you want to do it right. You MUST change your mindset. You MUST recognize that this is a business!

This is IMPORTANT. You will not be successful, with any type of business if you don't buckle down and treat it like a business.

BUT, here's the thing. I know that many of you have the desire, and the drive, and are willing to work at this, but you don't have a lot of money. Many of you may not have bought anything yet because you don't even know where to start!

I understand.

Believe me I understand.

Back in May, we launched our BBO Traffic Formula. It sells for $497, and I truly believe that it is worth every penny. And in the first week of sales over 200 of our clients thought so too!

Anyone reading this who is a full BBO Traffic Member can attest to the fact that this is a comprehensive program that will truly teach someone how to start their online business.

This program is not a downloadable PDF, or an mp3 recording to listen to once and then shelve.

This is an intensive 4 week program. And I am afraid to burst anyone's bubble here, but you will need to work at this to succeed.

If you paid the tuition fees at a university, and then never attended class, didn't bother to crack open a text book, or didn't bother to hand in any of the assignments- well guess what- they would never give you a diploma!

Your graduation from the BBO Institute will not earn you a piece of paper you can frame and hang on the wall...

It will provide you with the correct tools and know-how to start your online business.

The challenge for many of you who wanted to join the BBO Traffic Formula was the $497 cost.

That is why I have proposed to Matthew the following:


This is a program very similar to the full version of the BBO Traffic Formula (BBOTF). But let me be clear here: this is not some watered-down version that won't give you what you need.

This is a chance for those of you who are eager to find the best training possible but are limited by their finances.

If someone wants to learn- they should not be at a disadvantage based on their current level of income.

Full members of the BBOTF have complete, unrestricted access to all of the training materials (the videos and audio recordings), the Live Q & A Calls with Matthew, the ability to contact our marketing experts to get guidance and assistance, and all our PDF documents, samples, and templates.

As a Lite Member you will receive:

  • Access to the core training of the program (presented in both audio and video format- every single step is covered- we have left nothing out and made no assumptions here about what you know!)
  • Access to the BBO Forum where you will have the opportunity to network and assist each other to accomplish your goals
  • A step-by-step guide of all the things you need to do to completely go from absolute 'newbie' to making money online
  • A checklist that will track your progress, and keep you focused and driven
  • Technical support for all BBO products and software

You can think of the Lite Membership as a map that will get you to your destination instead of the Full Membership which is like hiring a driver.

So does this mean that the Lite Membership will help you? ABSOLUTELY! But only if you help yourself.

If you are serious about a future that includes income from an online business then this is the program that will give you exactly what you need.


Our Guarantee To You

OK- So you're ready to join! Great!

Allow me to remove any risk from this purchase. Become a member of the BBO Traffic Formula Lite Program and try it out.

Guarantee

My Satisfaction Guarantee

Download all the mp3s, watch the videos, take all of Matthew's knowledge and training.

If within 30 days you are not happy with the extensive training that you have received, simply ask for a refund and you will get it.

We'll even let you keep all the material that you've downloaded!

Go ahead and sign-up right now...


YES Christine! I want to become a BBO Traffic Formula Lite Member now!

I understand that I will receive extensive, step-by-step training via video tutorials and audio recordings and more for only $1 for the first 14 days + 2 monthly payments of $99.50.

I also understand that I have a full 30 day money-back guarantee, just in case I find that this is not for me.

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I know that success online is within your grasp. Make it happen for yourself!

All my best,

Matthew Glanfield

Christine Jackson

P.S. Remember, there is no risk in this purchase. If you aren't happy with what you see (which is highly unlikely), then we will give you a full refund of your payment. Click here to sign up now....

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